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Best header bidder Solution for Publishers - Adapex

  • adapexllc
  • Sep 3, 2020
  • 1 min read

Header bidding is the programmatic auction process that enables a publisher to collect multiple bids from various demand sources simultaneously. Mainly, header bidder is a bidding method for desktop web advertising, allowing publishers to work with third-party header bidding providers to implement code in a web page’s header. This code gives permissions to the providers to access multiple ad exchanges at once.



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In header bidding, every impression is auctioned off to all demand partners simultaneously, before the publisher’s ad server is called. Advertisers get to look at every single impression, which wasn’t possible before. Additionally, in header bidding advertisers win the impressions according to payment. Adapex offers the best header bidding solutions, Google Ad Manager and other programmatic solutions for publishers. Therefore, to get the best header bidding solutions to feel free to contact us anytime.

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